Do ad links pay less than ad boxes?

rob6188 · 07-06-2006, 02:46 PM

I've been putting adlinks 728x15 at the top of my pages and was wondering if anyone knows if they pay less than standard 728x90 ad boxes?brbrI could test this over time, but thought I'd ask the experts here first.brbrThanks.brbr-Robbrbrbr

intelliot · 07-06-2006, 10:27 PM

I've found that yes, they pay less in terms of eCPM. The amount per click might be higher, depending on the ads. Still, I'm sure there are exceptions, as I have heard a few good things about them.

DeViAnThans3 · 07-07-2006, 12:14 PM

the best about these ad links is that they do not immediatly represent ads; but just keywords in which visitors could choice if they want
the disadvantage is, that visitors won't feel like clicking on ad links, if you don't fit them in your webpage

alemcherry · 07-09-2006, 07:16 AM

They pay a lot lesser! Consider ad linksa s secondary, in addition to your real ads. The good thing about them is that they dont count as an ad displayed on a page, there by cost per click of your main ads doesnt get affetced!brbrTo make more clear, if you have 2 ad banner, the avg. rate per click will be less than just one banner. But having 1 banner+ 1link unit is same as having one banner alsone, as far as the cost per click is concerned, and adds a little to the bottom line.brbrHope its clear.br

cruocitae · 07-10-2006, 01:31 AM

If you put three of them one on another (so each under or on top of it's "neighbour"), you'll get a lot more than from two banner-ads.
795*45=35775
468*60*2=28080*2

So it worths it. It's a lot more beautiful, etc. etc.

This ain't yadda. I've tried this on my blog.

mertero · 07-12-2006, 10:14 PM

Personally, my AdLinks units pay much more than my regular ads. It is certainly a good idea to test them for a while.

cruocitae · 07-14-2006, 01:34 AM

I agree. You get more with sacrifying less space.. there should be a way of tracking thousand clicks / pixel

AdLinks would score at least 200% better, imo.

wwwSENSERELYcom · 07-14-2006, 12:36 PM

To work they need to be put as a menu:
either just below your header or your navigation bar if you're using 728x15
either at the top of your left or right column if you're using the square ones, in that case go for the wider one, from memory it'd be the 160x90 one.

alemcherry · 07-15-2006, 09:18 AM

Yes they do. Very less.

07-06-2006, 02:46 PM	#1 (permalink)
rob6188 Junior Googler Join Date: Mar 2006 Posts: 37 Thanks: 0 Thanked 0 Times in 0 Posts	Do ad links pay less than ad boxes? I've been putting adlinks 728x15 at the top of my pages and was wondering if anyone knows if they pay less than standard 728x90 ad boxes?brbrI could test this over time, but thought I'd ask the experts here first.brbrThanks.brbr-Robbrbrbr

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07-06-2006, 10:27 PM	#2 (permalink)
intelliot Google Guru Join Date: May 2004 Posts: 2,528 Thanks: 15 Thanked 128 Times in 34 Posts	I've found that yes, they pay less in terms of eCPM. The amount per click might be higher, depending on the ads. Still, I'm sure there are exceptions, as I have heard a few good things about them.

07-07-2006, 12:14 PM	#3 (permalink)
DeViAnThans3 Junior Googler Join Date: Apr 2006 Location: Belgium Posts: 33 Thanks: 0 Thanked 0 Times in 0 Posts	the best about these ad links is that they do not immediatly represent ads; but just keywords in which visitors could choice if they want the disadvantage is, that visitors won't feel like clicking on ad links, if you don't fit them in your webpage

07-09-2006, 07:16 AM	#4 (permalink)
alemcherry Senior Googler Join Date: Jun 2006 Posts: 147 Thanks: 1 Thanked 5 Times in 4 Posts	They pay a lot lesser! Consider ad linksa s secondary, in addition to your real ads. The good thing about them is that they dont count as an ad displayed on a page, there by cost per click of your main ads doesnt get affetced!brbrTo make more clear, if you have 2 ad banner, the avg. rate per click will be less than just one banner. But having 1 banner+ 1link unit is same as having one banner alsone, as far as the cost per click is concerned, and adds a little to the bottom line.brbrHope its clear.br

07-10-2006, 01:31 AM	#5 (permalink)
cruocitae Master Googler Join Date: Mar 2006 Location: Terminus Posts: 531 Thanks: 0 Thanked 0 Times in 0 Posts	If you put three of them one on another (so each under or on top of it's "neighbour"), you'll get a lot more than from two banner-ads. 79545=35775 468602=280802 So it worths it. It's a lot more beautiful, etc. etc. This ain't yadda. I've tried this on my blog.

07-12-2006, 10:14 PM	#6 (permalink)
mertero Senior Googler Join Date: Mar 2005 Posts: 116 Thanks: 0 Thanked 0 Times in 0 Posts	Personally, my AdLinks units pay much more than my regular ads. It is certainly a good idea to test them for a while.

07-14-2006, 01:34 AM	#7 (permalink)
cruocitae Master Googler Join Date: Mar 2006 Location: Terminus Posts: 531 Thanks: 0 Thanked 0 Times in 0 Posts	I agree. You get more with sacrifying less space.. there should be a way of tracking thousand clicks / pixel AdLinks would score at least 200% better, imo.

07-14-2006, 12:36 PM	#8 (permalink)
wwwSENSERELYcom Senior Googler Join Date: Jul 2006 Location: Ashford, UK Posts: 128 Thanks: 0 Thanked 0 Times in 0 Posts	To work they need to be put as a menu: either just below your header or your navigation bar if you're using 728x15 either at the top of your left or right column if you're using the square ones, in that case go for the wider one, from memory it'd be the 160x90 one.

07-15-2006, 09:18 AM	#9 (permalink)
alemcherry Senior Googler Join Date: Jun 2006 Posts: 147 Thanks: 1 Thanked 5 Times in 4 Posts	Yes they do. Very less.

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