Adsense by Content and Google search. Which is better?

blackstone · 02-24-2007, 08:36 AM

Hi,

could anyone advise on which is better?

I have an article website that has a moderate traffic but I get an average of 20 cents per click.

Is this amount considered a lot?

I remember when I first started, my average click through rate is about 65 cents per click.

I am thinking of revamping my website and making the google search available on all my webpages.

Can someone advise on whether the payout for google search would be higher?

I think i am not fully utilizing my adsense account yet.

Thanks.

SteveG · 02-24-2007, 08:42 AM

In my experience, content ads is WAY better in every respect.

-s

ndoen · 02-26-2007, 10:36 PM

In my experience, adsense by content better than google search.

sujate · 02-26-2007, 11:58 PM

ads for content. good and earning better
are you agree?

web hosting article.it is useful for publisher
domains yahoo

spires · 02-27-2007, 03:00 PM

One thing to keep in mind.

When having an ad in content search, your ad is appearing before a completely different audience.

By this i mean:
When someone does a search in google, They are looking for you. If you can place their keyword in the title of you ad, your ad will become more relivant to what the user is searching for, and there for, might get them to take action on your product more than content search.

Content search is the same as traditional advertising, its called interruption marketing. You place your ad on a website, and hope that someone see it and clicks on it.

Basically, you need to test both, Copy your campaign in to a new campaign , Have one with and one without.

Also, if you are split testing your ads. turn it off. this will skew your results.

bizkid85 · 03-03-2007, 10:52 AM

my own experience tells me that content ads pays more than search ads..
search ads pay peanuts..

zsk_00 · 03-03-2007, 11:43 AM

same here, search ads pay very little as compared to content ads

toinkzzz · 03-03-2007, 01:25 PM

ads for content for me... quality content = $$$

bizkid85 · 03-04-2007, 11:48 AM

I agree .. quality content unique content .. that people want to read, want to read regularly.. are the best content for adsense ..

02-24-2007, 08:36 AM	#1 (permalink)
blackstone Noogle Join Date: Jan 2007 Posts: 8 Thanks: 0 Thanked 0 Times in 0 Posts	Adsense by Content and Google search. Which is better? Hi, could anyone advise on which is better? I have an article website that has a moderate traffic but I get an average of 20 cents per click. Is this amount considered a lot? I remember when I first started, my average click through rate is about 65 cents per click. I am thinking of revamping my website and making the google search available on all my webpages. Can someone advise on whether the payout for google search would be higher? I think i am not fully utilizing my adsense account yet. Thanks.

02-26-2007, 11:58 PM	#4 (permalink)
sujate Googler Join Date: Feb 2007 Posts: 61 Thanks: 0 Thanked 3 Times in 3 Posts	ads for content. good and earning better ads for content. good and earning better are you agree? web hosting article.it is useful for publisher domains yahoo

03-03-2007, 10:52 AM	#6 (permalink)
bizkid85 Noogle Join Date: Mar 2007 Posts: 5 Thanks: 0 Thanked 0 Times in 0 Posts	... my own experience tells me that content ads pays more than search ads.. search ads pay peanuts..

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02-24-2007, 08:42 AM	#2 (permalink)
SteveG Senior Googler Join Date: Jul 2006 Location: USA Posts: 113 Thanks: 0 Thanked 0 Times in 0 Posts	In my experience, content ads is WAY better in every respect. -s

02-26-2007, 10:36 PM	#3 (permalink)
ndoen Googler Join Date: Jan 2007 Posts: 69 Thanks: 0 Thanked 0 Times in 0 Posts	In my experience, adsense by content better than google search.

02-27-2007, 03:00 PM	#5 (permalink)
spires Junior Googler Join Date: Feb 2007 Posts: 36 Thanks: 0 Thanked 0 Times in 0 Posts	One thing to keep in mind. When having an ad in content search, your ad is appearing before a completely different audience. By this i mean: When someone does a search in google, They are looking for you. If you can place their keyword in the title of you ad, your ad will become more relivant to what the user is searching for, and there for, might get them to take action on your product more than content search. Content search is the same as traditional advertising, its called interruption marketing. You place your ad on a website, and hope that someone see it and clicks on it. Basically, you need to test both, Copy your campaign in to a new campaign , Have one with and one without. Also, if you are split testing your ads. turn it off. this will skew your results.

03-03-2007, 11:43 AM	#7 (permalink)
zsk_00 Googler Join Date: Mar 2006 Location: Canada Posts: 83 Thanks: 0 Thanked 0 Times in 0 Posts	same here, search ads pay very little as compared to content ads

03-03-2007, 01:25 PM	#8 (permalink)
toinkzzz Master Googler Join Date: Jan 2007 Posts: 952 Thanks: 0 Thanked 1 Time in 1 Post	ads for content for me... quality content = $$$

03-04-2007, 11:48 AM	#9 (permalink)
bizkid85 Noogle Join Date: Mar 2007 Posts: 5 Thanks: 0 Thanked 0 Times in 0 Posts	I agree .. quality content unique content .. that people want to read, want to read regularly.. are the best content for adsense ..

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