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#1 (permalink) |
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Noogle
![]() Join Date: May 2007
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After reading a lot of Adsense articles, forum posts , many tests and periods of watching my clicks go up and down, I found one factor that could realistically double your clickthrough rates - ad colors. You might have read about them millions of times but might have not properly understood how to use them and why they work. The reason is simple - human psychology and impact of colors on human mind. Testing that was done at supermarkets and grocery shops revealed that the same product could generate more sales from just changing the colors of the label. What were these magical colors?
Red and yellow! The combination of these two colors has an immediate impact on the person who sees them. They make your eyes stop and focus. You are attracted to that part of the page. These colors grab your attention! On one of my sites, I changed my Adsense ads to a red border and a bright yellow background and black text links. My click through rate more than doubled with just that one simple color change. It worked for my site, I am confident it'll work for you, just play with the colors and remember Red and Yellow. Happy money making, Steven |
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#2 (permalink) |
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Senior Googler
![]() Join Date: Jul 2006
Location: USA
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Red and yellow? Ha ha ha ha! I'm not too sure about those colors on adsense ads, although they do seem to be effective for fast food restaurant logos.
Seriously, how about showing us a web site that has red and yellow adsense ads ... and is actually successful at it! You haven't convinced me yet. -s |
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#4 (permalink) |
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Google Freak
![]() Join Date: May 2007
Location: Philippines
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Is this true? hehehe ..... cause if red or yellow is the only cause to double your adsense revenue then I would change my layout colors to red and yellow hehehe ....
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#9 (permalink) | |
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Elite Googler
![]() Join Date: Oct 2006
Location: Ireland
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Quote:
As to Red and Yellow colors -> if you make your entire web site with lots of these two colors, It's gonna look stupid. There has to be balance of all colors. Only sensitive areas should be painted with bright colors, but not entire web site and never text! I can't imagine much RED on web site for instance. |
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#10 (permalink) |
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Noogle
![]() Join Date: May 2007
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I agree with alex. This color combination will not work for most sites.
For instance, yellow ads on a green background just look weird. But Red on blue sounds like a good idea. I had some success with a Red link unit against a blue background. Nice to see you had such good success. |
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