Detecting Click Fraud

arcel · 11-16-2007, 11:59 PM

Can you give me some advice on how to detect "click frauds". it there a proper software tool in detecting it.

intelliot · 11-17-2007, 01:46 AM

Click fraud occurs when an advertiser's ad is clicked by someone who isn't really interested in what's being advertised. This can be someone who's clicking just to earn revenue, or someone who just wants to cost the advertiser money. There are many ways to detect this, including IP addresses, cookies, and general visitor tracking. There's no one software tool for detecting it, but there are some AdSense trackers that can report to you which ads are being clicked, and by which IPs.

leftybogs · 11-17-2007, 05:30 AM

noticed that google make some changes on their ads... i think this can help to avoid accident click..

erikko · 11-17-2007, 06:37 AM

and also to personalize ads using the function that lets you give name to a specific ad code unit your using

11-16-2007, 11:59 PM	#1 (permalink)
arcel Googler Join Date: Nov 2007 Posts: 60 Thanks: 0 Thanked 1 Time in 1 Post	Detecting Click Fraud Can you give me some advice on how to detect "click frauds". it there a proper software tool in detecting it.

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11-17-2007, 01:46 AM	#2 (permalink)
intelliot Google Guru Join Date: May 2004 Posts: 2,527 Thanks: 15 Thanked 46 Times in 26 Posts	Click fraud occurs when an advertiser's ad is clicked by someone who isn't really interested in what's being advertised. This can be someone who's clicking just to earn revenue, or someone who just wants to cost the advertiser money. There are many ways to detect this, including IP addresses, cookies, and general visitor tracking. There's no one software tool for detecting it, but there are some AdSense trackers that can report to you which ads are being clicked, and by which IPs.

11-17-2007, 05:30 AM	#3 (permalink)
leftybogs Elite Googler Join Date: Feb 2007 Posts: 1,153 Thanks: 0 Thanked 26 Times in 24 Posts	noticed that google make some changes on their ads... i think this can help to avoid accident click..

11-17-2007, 06:37 AM	#4 (permalink)
erikko Googler Join Date: Aug 2007 Posts: 72 Thanks: 0 Thanked 1 Time in 1 Post	and also to personalize ads using the function that lets you give name to a specific ad code unit your using

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