SEO vs SEM what's the difference?

SEOforGoogle · 08-17-2005, 05:39 AM

Since I live in the industry, I can't tell you how many times a client confuses the two. Simply put, SEO is the work done to your site, and SEM is getting traffic to your site.

For more elaboration, check out these pages:

What is SEO -
http://www.seoforgoogle.com/what-is-...timization.cfm

What is SEM -
http://www.seoforgoogle.com/what-is-...-marketing.cfm

markkk · 08-18-2005, 01:49 AM

SEO / SEM .. almost the same..

bentong · 08-18-2005, 02:34 AM

Quote:

Search Engine Marketing is the process of getting targeted traffic to your site by getting exposure of your site through various channels.

promotion = off page factor

Quote:

Search Engine Optimization is the process of making changes to the coding of a website in order to rank better in the search engine results page.

site enhancement = on page factor

puzzlebox · 08-18-2005, 01:40 PM

heh, I was about to state what tocoy just said so just to give an example:

SEO tackles meta tags, titles, keyword density, good html coding, and so on and so forth.

SEM tackles PPC, search engine submission, paid inclusion, directories submission, and the likes.

SaN-DeeP · 08-18-2005, 01:54 PM

does anyone knows about some good sem resources free or paid ?

SEOforGoogle · 08-18-2005, 04:52 PM

[shameless plug]

http://www.seoforgoogle.com/what-is-...timization.cfm

http://www.seoforgoogle.com/what-is-...-marketing.cfm

boohlick · 08-19-2005, 04:48 AM

Quote:

Originally Posted by markkk

SEO / SEM .. almost the same..

I agree with that

SEOforGoogle · 08-25-2005, 05:37 AM

Quote:

markkk wrote:
SEO / SEM .. almost the same..

I agree with that Smile

That's part of the problem - they're not the same.

SEO is equal to having a brick and mortar business. Optimizing your site makes it search engine friendly so that when people come to your site (and spiders) - all by SEM - they will find a crisp and cleanly formatted website.

SEM is equal to the advertising of the business. Sure, you may get the occasional visitor who stumbles into your site by accident, but if you don't tell the Internet world you're out there, you won't be in business for too long.

Anonymous · 10-14-2005, 02:39 PM

SEO and SEM are as different as PR from Advertising. In PR there are no guarantees, but you can score big with a relatively small investment. With Advertising, you only get as much out of it as you put into it. They are very different animals. I posted about it here http://www.mike-levin.com/blog/2005/...iple-play.html

vipame · 09-26-2006, 05:37 AM

FONT face="Arial Narrow"Hello, I´m agree but I think in Spain It´s diferent./FONT
FONT face="Arial Narrow"/FONT
[url=http://www.emarketseo.com]FONT face="Arial Narrow"Experto SEO/FONT

08-17-2005, 05:39 AM	#1 (permalink)
SEOforGoogle Senior Googler Join Date: May 2005 Posts: 153 Thanks: 0 Thanked 1 Time in 1 Post	SEO vs SEM what's the difference? Since I live in the industry, I can't tell you how many times a client confuses the two. Simply put, SEO is the work done to your site, and SEM is getting traffic to your site. For more elaboration, check out these pages: What is SEO - http://www.seoforgoogle.com/what-is-...timization.cfm What is SEM - http://www.seoforgoogle.com/what-is-...-marketing.cfm

09-26-2006, 05:37 AM	#10 (permalink)
vipame Noogle Join Date: Sep 2006 Posts: 10 Thanks: 0 Thanked 0 Times in 0 Posts	Hello everybody FONT face="Arial Narrow"Hello, I´m agree but I think in Spain It´s diferent./FONT FONT face="Arial Narrow"/FONT [url=http://www.emarketseo.com]FONT face="Arial Narrow"Experto SEO/FONT

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08-18-2005, 01:49 AM	#2 (permalink)
markkk Googler Join Date: Jul 2005 Posts: 99 Thanks: 0 Thanked 1 Time in 1 Post	SEO / SEM .. almost the same..

08-18-2005, 01:40 PM	#4 (permalink)
puzzlebox Googler Join Date: Jul 2005 Posts: 74 Thanks: 0 Thanked 0 Times in 0 Posts	heh, I was about to state what tocoy just said so just to give an example: SEO tackles meta tags, titles, keyword density, good html coding, and so on and so forth. SEM tackles PPC, search engine submission, paid inclusion, directories submission, and the likes.

08-18-2005, 01:54 PM	#5 (permalink)
SaN-DeeP Googler Join Date: Aug 2005 Location: India Posts: 70 Thanks: 0 Thanked 0 Times in 0 Posts	does anyone knows about some good sem resources free or paid ?

08-18-2005, 04:52 PM	#6 (permalink)
SEOforGoogle Senior Googler Join Date: May 2005 Posts: 153 Thanks: 0 Thanked 1 Time in 1 Post	[shameless plug] http://www.seoforgoogle.com/what-is-...timization.cfm http://www.seoforgoogle.com/what-is-...-marketing.cfm

10-14-2005, 02:39 PM	#9 (permalink)
Anonymous Senior Googler Join Date: May 2004 Posts: 107 Thanks: 0 Thanked 0 Times in 0 Posts	SEO and SEM are as different as PR from Advertising. In PR there are no guarantees, but you can score big with a relatively small investment. With Advertising, you only get as much out of it as you put into it. They are very different animals. I posted about it here http://www.mike-levin.com/blog/2005/...iple-play.html

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