Converting Every Visitor into Subscriber

tblac864 · 08-22-2009, 07:13 AM

If a person visits your website and leaves, chances are that he or she will not come back, especially if there are no compelling reasons to do so. After all, we all behave rather impulsively on the Internet, so much so that we can easily forget where we were 10 web pages ago. But the bottom line is that your visitor may not come back to your website again. If a 1,000 visitors visit your website, leave and never come back again, you can imagine the amount of potential money lost, simply because they do not come back. You could have converted a fraction of those visitors into your customers. Before your visitor leaves your website, you want to convert him or her into your subscriber via a simple opt-in to your mailing list. You do this by asking for your visitor’s name and email address through your opt-in form. And if your visitor signs up to be on your mailing list, you can still follow up with him via email. You can get your subscriber to consider your offer, or endorse another offer to him or her. You guys have a great week. Thanks.

wuzzy · 09-22-2009, 07:14 PM

Converting Every Visitor into Subscriber is no easy job!

While marketing focuses on driving more “eyeballs” to your website, usability focuses on improving the experience of those visitors.

If you drive twice the traffic but your conversion rate remains the same, you are not capitalizing on the true potential of your marketing efforts.

By increasing your conversion rate along with your traffic, you can increase your customer-to-visitor ratio on a larger scale.

alex-party · 10-06-2009, 11:11 AM

If you make your site interesting, then you won't have to "convert" anyone to anything....

larrymoencurly · 10-06-2009, 07:31 PM

Quote:

Originally Posted by alex-party

If you make your site interesting, then you won't have to "convert" anyone to anything....

Well, imo, to make your site interesting is one thing and to make the vistors open their wallet is another!

larrymoencurly · 10-06-2009, 07:33 PM

One thing I want to add is to make your land page is more user friendly maybe one small but important detail!

08-22-2009, 07:13 AM	#1 (permalink)
tblac864 Noogle Join Date: May 2009 Location: Mississippi Posts: 3 Thanks: 0 Thanked 0 Times in 0 Posts	Converting Every Visitor into Subscriber If a person visits your website and leaves, chances are that he or she will not come back, especially if there are no compelling reasons to do so. After all, we all behave rather impulsively on the Internet, so much so that we can easily forget where we were 10 web pages ago. But the bottom line is that your visitor may not come back to your website again. If a 1,000 visitors visit your website, leave and never come back again, you can imagine the amount of potential money lost, simply because they do not come back. You could have converted a fraction of those visitors into your customers. Before your visitor leaves your website, you want to convert him or her into your subscriber via a simple opt-in to your mailing list. You do this by asking for your visitor’s name and email address through your opt-in form. And if your visitor signs up to be on your mailing list, you can still follow up with him via email. You can get your subscriber to consider your offer, or endorse another offer to him or her. You guys have a great week. Thanks.

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09-22-2009, 07:14 PM	#2 (permalink)
wuzzy Googler Join Date: Jul 2009 Posts: 66 Thanks: 0 Thanked 0 Times in 0 Posts	Converting Every Visitor into Subscriber is no easy job! While marketing focuses on driving more “eyeballs” to your website, usability focuses on improving the experience of those visitors. If you drive twice the traffic but your conversion rate remains the same, you are not capitalizing on the true potential of your marketing efforts. By increasing your conversion rate along with your traffic, you can increase your customer-to-visitor ratio on a larger scale.

10-06-2009, 11:11 AM	#3 (permalink)
alex-party Elite Googler Join Date: Oct 2006 Location: Russia/Ireland, Official Google Search Appliances Partner Posts: 1,127 Thanks: 0 Thanked 6 Times in 6 Posts	If you make your site interesting, then you won't have to "convert" anyone to anything....

10-06-2009, 07:33 PM	#5 (permalink)
larrymoencurly Junior Googler Join Date: Jul 2009 Posts: 44 Thanks: 1 Thanked 1 Time in 1 Post	One thing I want to add is to make your land page is more user friendly maybe one small but important detail!

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