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geekerati
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PostPosted: Fri Feb 04, 2005 4:51 am    Post subject: Google Goes Local with Beta Search Reply with quote
Google Goes Local with Beta Search
By Nate Mook, BetaNews
February 3, 2005, 12:29 PM

Quote:
Google has taken live on its homepage a new service for locating local businesses, which scours millions of Web pages and crosschecks the results with the Yellow Pages data. Google Local was previously part of the company's Google Labs development sandbox, but has now been deemed ready for widespread use.

One example cited by Google is using the service to find an auto parts store within walking distance. Google Local shows results on an area map, and can limit results to a specific distance from a user's starting point. For frequent local searchers, Google remembers the location in which to look.

Although the service currently only works in the United States and Canada, Google plans to expand its reach in due time. The company also expects to provide a way for businesses to add themselves directly to the search results.

While it is still in beta testing, Google may have felt added pressure to make its local search more widely accessible from the main homepage. Rival A9.com recently upgraded its Yellow Pages search with pictures for businesses in certain cities, and MSN this week launched a completely rebuilt search engine.

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PostPosted: Fri Feb 04, 2005 8:27 am    Post subject: Reply with quote
Hm, sounds interesting. Too bad it's only available for USA and Canada.
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PostPosted: Fri Feb 04, 2005 10:17 am    Post subject: Reply with quote
That's disappointing...ahhh, wait, I live in Canada Laughing...oops, thought it was USA-only...
I think this is going to prove to be very useful and more reliable than Yahoo's search...It won't be frequently used but it will be helpful for those who will need to use it Wink. It will be best for locating small and moderate-sized businesses...
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geekerati
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PostPosted: Sun Mar 06, 2005 2:24 am    Post subject: AOL, Google announce local search upgrades Reply with quote
AOL, Google announce local search upgrades

3/3/2005 10:43:20 AM, by Eric Bangeman


Quote:
In addition to the Intel Developers Forum, there is another industry confab going on this week: the Search Engine Strategies conference. Both Google and AOL took advantage of the venue yesterday to announce upgrades to their local search tools.

Last week, AOL moved its new Local Search feature out from the confines of AOL, making it available to all 'Net users. Similar to other local search tools, AOL's service can return personalized location-specific search results while comparing them to previous searches. It is tied in to AOL's other properties as well -- AOL City Guides, Moviephone, and MapQuest. Yesterday, the company announced a mobile-phone-friendly version of AOL Local Search. Details on how the service will work are scanty at this point, but it looks to be more specific to local searches than Google SMS.

Google also updated its local search service. Results for local businesses will now include editorial content (such as reviews, hours of operation), data on whether a business offers free WiFi access (very useful), and it's all tied into its spiffy-looking Google Maps. Speaking of Google Maps, a new update allows users of Safari and Opera can now access the service, which previously only worked on IE and Mozilla-based browsers.

As a relatively-untapped market, local businesses are a logical target for ad sales on local search sites. With the local search market potentially worth US$3.4 billion in a few years, it's no wonder the search giants are going local. Combine Google Maps, local search, a nice smartphone display, and an extensive database of free WiFi spots in Chicago and I'm in.

Arstechnica
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PostPosted: Wed Mar 16, 2005 7:24 am    Post subject: Reply with quote
An example of Google Local Search: Edit Business Listing Smile
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PostPosted: Wed Mar 16, 2005 8:00 am    Post subject: Reply with quote
Google is certainly going the ecommerce way!
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